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Optogroup

#Graphic

THE CLIENT
Founded in 2000, Optogroup is now experiencing a commercial increase phase which needed to be communicated through a brand new identity. The company’s aim is to provide to the associated opticians with reliability at reduced costs, always offering quality products and fast customer care.

_ Font

Raleway

_ Palette

THE PROJECT
We worked on the new catalogue giving it a fresh and professional look. The layout has a modular structure that makes it easy to update, a useful tool for the sales team. Customers can discover the company story throught the graphic elements of Optogroup visual identity.

 

 

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